How an Independent AI Application Company Survives
Chen Mian on Evoken, Liblib, Lovat, and LibTV — cash flow, competition, and founder philosophy
Source: LateTalk Episode 175 · Original: LatePost
Interview Context
ContextThis is a LatePost Talks interview with Chen Mian, founder of Evoken and the AI products Liblib, Lovat, and LibTV. At a time when fundraising for Chinese AI application companies is extremely difficult, Evoken raised $300 million at a $2 billion valuation, making it one of the highest-valued Chinese AI application companies. The interview is not a funding celebration, but a probe into a harder question: for an application-layer company that does not control the underlying model, how do you define your position, make money, and survive until the endgame while the model-layer narrative is still unfolding?
It is not yet the age of applications; the main narrative is still models and infrastructure. The top priority for an application-layer company is to survive. Source
Speakers and Theme Index
NavigationBusiness Model and Cash Flow
Low margins as a stageCompetition and PMF
First to PMF ≠ final winnerDialectic Tension: First Mover vs. Late Harvester
Borrowed dialectic viewChen Mian's judgment: discovering PMF and ultimately owning the market are not equivalent. The real winner must stockpile cash, brand attention, and organizational resilience before the incremental explosion, or else merely paves the way for others.
Founder Philosophy
Survive, stay independent, avoid acquisitionArc Timeline
From Liblib to LibTV-
Liblib era
AI image community
Entered the AI creator ecosystem as a model community, accumulating early users and model authors.
● Exploration -
Low point
Less than RMB 4,000 in the bank
The company nearly ran out of cash; technical leaders left one after another. Only a new investment kept it alive.
● Near-death -
Funding window
Secured rescue funding
New capital came in; the company continued to operate independently instead of being acquired by a giant.
● Rescue -
Lovat era
Pivoted to AI video generation
Extended community capabilities into video generation, searching for a new PMF.
● Migration -
LibTV era
Video product took off
LibTV hit a peak daily revenue of $1 million within its first month and became the main revenue contributor.
● Growth -
Today
Positive cash flow and $300M raise
Raised $300 million at a $2 billion valuation; operating cash flow turned positive starting in May.
● Independence
Turning Points
Three critical choicesReject high margins to buy user scale
Independent survival vs. acquisition
Lessons Extracted
From events to insightsTransferable Takeaways
Action list- Cash flow before valuation: Only those that can survive independently earn the right to discuss the endgame.
- Low margins can be strategy: Before the model layer matures, trade tolerable margins for users and data.
- Organic acquisition is a moat: Performance ads should be a validation tool, not the main revenue engine.
- PMF is only a ticket: After finding PMF, stockpile brand, organization, and cash before the market explodes.
- Ride the trend, shape the ripples: Acknowledge the force of the era while actively changing the local current.
- Beware annual-prepay bubbles: High annual-prepay share with low usage is just deferred churn risk.